Fight Fight Fight LLC has announced its intention to establish a Digital Asset Treasury (DAT) firm to back and stabilize the $TRUMP memecoin. The company reportedly plans to raise $200 million initially, with the potential to expand the fund to as much as $1 billion depending on investor response and market demand.
However, sources indicate that the project is still in development, and the final structure or fundraising round could change or be withdrawn.
Market Status and Token Metrics
The circulating supply of the $TRUMP token is capped at 200 million, while the maximum total supply is set at 1 billion tokens. According to Messari, approximately 35% of the tokens have already been unlocked, with a market value of around $1.5 billion.
As per CoinMarketCap, the token is currently trading near $7.54, marking an 11% decline over the past month.
Trump Family’s Crypto Involvement
The Trump family has been increasingly active in the crypto sector — from Bitcoin mining ventures to stablecoin initiatives and digital asset treasuries. Former First Lady Melania Trump has also promoted her own token, “MELANIA”, though it has faced some controversies.
The move to create a Digital Asset Treasury highlights the Trump camp’s growing ambition to solidify the $TRUMP token’s presence in the crypto market. While the plan is still in its early stages, success could significantly reshape the memecoin’s market reputation — but failure remains a possible outcome given the volatility of the sector.